- The number of people using AI for holiday inspiration has doubled year-on-year, with 43 per cent now confident to some degree in letting AI plan their holiday
- Agents are increasingly acting as “curators and translators”, helping customers navigate a cruise market spanning ocean, river, expedition, ultra-luxury and yacht-style sailings
- Industry leaders believe AI will take on more research and administration, freeing the trade to spend more time building relationships
Marella Cruises bolsters trade support with two appointments
- Marella Cruises has appointed Gavin Enever as its first dedicated key account manager
- Meanwhile, Conor Braniff has taken on the role of trade training manager
- The appointments "form part of Marella's continued investment in strengthening its relationships with the trade and providing agents with dedicated support," the line said
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