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Opinion: Why WTM London is a must-attend show for cruise professionals
- WTM London 2025 generated £2.2 billion in business deals
- The show boasts platforms a rich variety of cruise businesses, from river cruise lines to coastal specialists
- The annual WTM Global Travel Report will be revealed on 3rd November, revealing new trends for 2027 and beyond
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Essential cruise news roundups, updated daily
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AI vs travel agents: what does the future of cruise retail look like?
- The number of people using AI for holiday inspiration has doubled year-on-year, with 43 per cent now confident to some degree in letting AI plan their holiday
- Agents are increasingly acting as “curators and translators”, helping customers navigate a cruise market spanning ocean, river, expedition, ultra-luxury and yacht-style sailings
- Industry leaders believe AI will take on more research and administration, freeing the trade to spend more time building relationships
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Want the inside scoop on some of the industry’s biggest stories? Keen to learn from sector leaders on how to sell more holidays with confidence? Then listen to our podcast below to help transform your leads into happy customers.













